Jaguar Land Rover achieves record global sales in 2017

Jaguar Land Rover achieves record global sales in 2017

Jaguar sales were driven by the Jaguar F-PACE, XE and XF, including the all-new XF Sportbrake.

Jaguar Land Rover has roared to a new record, posting its best ever full-year global sales of 621,109 vehicles, despite noting tough conditions in some of its key markets.

For the month of December, JLR reported 0.6 per cent increase in retail sales to 55,697 vehicles in December 2017 over December 2016. But showing red were the United Kingdom and Europe where sales were flat at 117,748 and 138,600 respectively.

Despite what the company calls "difficult market conditions" in Europe, this was offset by increased growth in the Chinese and United States markets.

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Jaguar Land Rover achieves record global sales in 2017

Land Rover, which has most recently launched the new Range Rover Velar, saw a steadier 2% increase on its 2016 figures, but its considerably larger 442,508 sales ensured it remains the group's most significant brand. The Range Rover Evoque, which is due to be replaced in 2019, remained a strong seller alongside the Range Rover Sport, with the pairing selling in over 190,000 units in 2017.

China was the company's most important region in 2017 with annual sales of 146,399, up 23% year-on-year.

JLR sales operations director Andy Goss said: "We have once again delivered year-on-year sales increases".

Like the rest of the British auto industry, Jaguar Land Rover faces uncertainty over possible tariffs or customs delays if Britain fails to secure a favourable Brexit deal before the country leaves the European Union in March 2019. Manufacturing is centred in the United Kingdom, with additional plants in China, Brazil, Austria and Slovakia.