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This summer, GM may test a carsharing program by expanding Maven

This summer, GM may test a carsharing program by expanding Maven

The company is working on a pilot program that will allow owners to rent out their vehicles via GM's Maven car-sharing platform, unnamed sources have told Bloomberg.

This summer Maven will start testing a new peer-to-peer car-sharing option that will allow users to add cars to Maven's platform for other drivers to rent.

We anticipate more details about GM's pilot program this summer as the trend of P2P vehicle sharing continues to increase.

GM's Maven unit already rents vehicles to individual drivers and Maven Gig also lends cars to drivers who want to earn income by driving for third party on-demand transport service providers such as Uber and Lyft. The American Car Rental Association has lobbied heavily against the business model on the grounds that members will be able to avoid paying taxes that traditional companies have to pay.

Start-ups Turo and Getaround are two bigger names in the space, although GM dwarfs both upstarts with its market value of nearly US$53 billion.




Getaround raised US$45 million in April previous year, with Toyota Motor Corp among the companies buying in.

With the new form of Maven it is unclear whether only GM vehicles will be eligible or if it will be open to all vehicles and manufacturers like Turo and Getaround. The most important is how much the service would cost and how much vehicle owners could expect to make.

The Fact that GM is testing out different auto-related industry ventures could be because "carmakers are preparing for disruption", said Alexandre Marian a director in the automotive and industrial practice at AlixPartners LLP in a statement to Bloomberg. "This dramatically lowers the true cost of ownership to the point where nearly anyone could own a Tesla".

Because of the success of Maven, it makes sense that GM is looking to expand the program. Cruise has developed driverless versions of the electric Chevrolet Bolt, plus an app to use the cars as robotaxis in a ride-hailing fleet starting next year.


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