Hi-Tech

'YouTube Premium' Will Include the new 'YouTube Music' Service

'YouTube Premium' Will Include the new 'YouTube Music' Service

It's also coming soon to the new markets Austria, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland and the United Kingdom, where the service will cost the equivalent of Dollars 11.99 per month. And thanks to Bob Lefsetz posting a rambling preview, we're don't have to wait much longer.

Google just announced YouTube Music in the middle of the night. If you're already a YouTube Red (soon to be YouTube Premium) member, don't worry you'll still enjoy your current price.

YouTube is all set to launch its new streaming service, known as YouTube Music pretty soon.

And what of Google Play Music?

As its name so plainly says, YouTube Music is all about Music.

YouTube is remixing its subscription services, relaunching its Spotify-like rival YouTube Music as a $10-a-month membership mostly devoid of video, and recasting the YouTube Red ad-free, paywalled video tier as YouTube Premium.

YouTube music in this video section
'YouTube Premium' Will Include the new 'YouTube Music' Service

But like the recently revamped Google News, YouTube Music will offer personalized playlists based on data that Google/YouTube already has on you, with a pinch of AI, of course. A subscription to the Google Play-branded service will include "YouTube Music Premium" membership.

The audio-visual platform is actually relaunch of the YouTube Music brand, as an app and desktop player which offer "streaming service made for music with the magic of YouTube". Entering the gym? We'll suggest some beats to get the heart-rate going.

"They're incorporating all your viewing on YouTube to build your favourites", noted Lefsetz - those gasps of horror you can hear are parents everywhere thinking about all those nursery-rhymes their kids binged in the past while logged in to the parental account.

The service will have an ad-supported version, similar to Spotify. "It's a little bit of an art and not a science, because you might be using YouTube to research something, and we really want to be playing things you want", he said. Now studios, and the artists they represent, can get a cut of the subscription service while you listen to music ad-free.

Last year Google confirmed the engineering teams working on Google Play Music and YouTube Music had joined forces, and it seems likely that we'll eventually see everything that you can buy digitally from Google rolled into YouTube - music, movies, TV shows, and so on, though that's just speculation for now.

YouTube Music begins rolling out next Tuesday in the United States, Mexico, South Korea, Australia, and New Zealand. The ad-free, background play option will be available to users across all of YouTube. They plan to expand quickly after that to countries like Canada, Germany, France, Russia, Spain, and Sweden.





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