United States threatens ban to fight teenage vaping epidemic

United States threatens ban to fight teenage vaping epidemic

The Food and Drug Administration is taking bold steps against the manufacturers and retailers of e-cigarettes, claiming that the their use has reached an "epidemic proportion".

"I have grown increasingly concerned around what we see as rising youth use in these products, and I'm disappointed in the actions the companies have taken to try to address this", Gottlieb said in an interview. "We won't allow the current trends in youth access and use to continue, even if it means putting limits in place that reduce adult uptake of these products", he said. Although these products were the subject of the agency's action in May, they are no longer being sold with the offending label no advertised by the companies that received the letters in May.

Juul owns about 72% of the USA market for e-cigarette sales, according to Wells Fargo.

The FDA says it's the agency's largest such action in history.

He said the vaping industry had not taken prior warnings seriously. Critics have charged the agency has been working too slowly to regulate the devices.

Conley called Gottlieb's initiative "nothing more than a gift to the tobacco industry", whose stock prices jumped on news of the FDA's vaping crackdown.

A loss for public health and win for big tobacco?

Officials said 131 of the retailers will have to pay penalties. If manufacturers aren't willing to do the research, he said, the FDA will do it for them, with appropriate consequences.

The FDA is trying to set up a framework for regulating e-cigarettes. "We can not allow a whole new generation to become addicted to nicotine".

To gain clearance to return to the market, the companies would have to prove that the benefits to adults who use e-cigarettes to stop smoking outweigh the risks associated with youth vaping. But he stopped short of requiring any such changes. According to the NYTS, the incidence of past-month smoking among high school students fell from 15.8 percent in 2011 to 7.6 percent in 2017.

"The cigarette companies make all their money in cigarettes - that's the high-margin business where they have scale". "We're especially focused on the flavored e-cigarettes". And they all have smaller vape or e-cigarette businesses, but they are still in investment mode.

Starting at the top, the agency has asked five top e-cigarette manufacturers to present plans to reverse the trend of underage use. "Juul is a product for adult smokers".

And the agency has issued more than 135 No-Tobacco-Sale Order Complaints, which, according to the FDA, "can result in retailers being prohibited from selling tobacco products for specified periods of time".

At the same time, the FDA has sought to avoid creating a new generation of Americans addicted to those products, or to the nicotine that has served as a powerful hook.

Juul and four other producers, which Gottlieb said alter 97% of the market, are in actuality required to produce plans to mitigate formative years gross sales within 60 days or face capacity criminal or civil action.

The steps announced Wednesday are just the initial elements of these new efforts, Gottlieb said.

A JUUL spokeswoman told the NYT:"We are committed to preventing underage use of our product, and we want to be part of the solution in keeping e-cigarettes out of the hands of young people".

"Let me be obvious: All the pieces is on the table", said Gottlieb.

Despite the fact that not one person casted a vote for Gottlieb, his board at the FDA has the future of flavored e-cigarettes in their hands.

At some level of the 60-day ready length, the FDA plans to overview the five companies' advertising and marketing and gross sales practices, with doable "boots on the ground inspections", Gottlieb said.

"They treated them as a public relations challenge", Gottlieb said.